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Case Study

Case Study

Case Study

Tax Consulting South Africa

Tax Consulting South Africa approached us with a major bottleneck. Their team held deep, valuable expertise, but their social media presence was sporadic and time-consuming, failing to capture and convert their audience.

Year:

2025

Year:

2025

Year:

2025

Industry:

Consulting

Industry:

Consulting

Industry:

Consulting

Team:

150 people, 5 in support

Team:

150 people, 5 in support

Team:

150 people, 5 in support

The Problem

The Problem

The Problem

Content creation was entirely manual. Highly-skilled (and highly-billed) tax experts were spending hours trying to translate complex tax legislation into short, engaging social media posts. This process was slow, inefficient, and a massive drain on resources.

Content creation was entirely manual. Highly-skilled (and highly-billed) tax experts were spending hours trying to translate complex tax legislation into short, engaging social media posts. This process was slow, inefficient, and a massive drain on resources.

The marketing team was in a constant state of chasing experts for content. This led to an inconsistent posting schedule, missed opportunities during critical tax news cycles, and a brand voice that felt disjointed. They were sitting on a goldmine of insights but had no efficient way to share them.

Increase in content output

+40%

Increase in content output

+40%

Increase in content output

+40%

Expert hours/month saved

50+

Expert hours/month saved

50+

Expert hours/month saved

50+

Increase in social media engagement

+70%

Increase in social media engagement

+70%

Increase in social media engagement

+70%

Solution

Solution

Solution

We implemented an AI-powered Content Generation and Automation Pipeline. The goal was to remove the manual labor of content creation while retaining the firm's expert voice.

We implemented an AI-powered Content Generation and Automation Pipeline. The goal was to remove the manual labor of content creation while retaining the firm's expert voice.

- AI Content Generation: We configured an AI engine trained on Tax Consulting SA's extensive knowledge base and brand tone. Now, the system proactively generates a week's worth of draft posts (for LinkedIn, Facebook, etc.) based on new legislation, internal articles, and relevant tax news. - One-Click Expert Approval: Instead of writing from scratch, experts now receive a simple notification to "approve" or "edit" the AI-generated drafts. This changes their role from creator to validator, reducing a multi-hour task to just a few minutes. - Automated Scheduling & Posting: Once approved, the content is automatically fed into a smart scheduling queue and posted across all their social platforms at optimal times for maximum engagement. Why This Worked: - Frees the Expert: This "Expert-in-the-Loop" model was critical. It shifted the burden of creation to the AI, allowing tax experts to focus on high-value client work while still controlling the final message. - Radical Consistency: Automation removed the human bottleneck. Their brand is now "always on," publishing high-quality, relevant content daily, which rapidly built their online authority. - Scalable Voice: The system allows them to scale their expertise. A single insight can now be drafted, approved, and posted across all channels in a fraction of the time, maximizing the impact of every idea.

Testimonial

Testimonial

Testimonial

"Our social media was a black hole for our experts' time. We were constantly behind, and our online presence was sporadic at best. Limen's automation pipeline was a game-changer. Our experts now spend minutes, not hours, on content, and our brand has never been more active or engaging."

"Our social media was a black hole for our experts' time. We were constantly behind, and our online presence was sporadic at best. Limen's automation pipeline was a game-changer. Our experts now spend minutes, not hours, on content, and our brand has never been more active or engaging."

"Our social media was a black hole for our experts' time. We were constantly behind, and our online presence was sporadic at best. Limen's automation pipeline was a game-changer. Our experts now spend minutes, not hours, on content, and our brand has never been more active or engaging."

Jerry Botha

Managing Director of TCSA

Jerry Botha

Managing Director of TCSA

Jerry Botha

Managing Director of TCSA

More projects

More projects

More projects

YOUR FIRST STEP

Book a free 30-minute call.

My job is to make sure you leave the first call with a clear, actionable plan.

Huajing Wang

Client Success Manager

YOUR FIRST STEP

Book a free 30-minute call.

My job is to make sure you leave the first call with a clear, actionable plan.

Huajing Wang

Client Success Manager

YOUR FIRST STEP

Book a free 30-minute call.

My job is to make sure you leave the first call with a clear, actionable plan.

Huajing Wang

Client Success Manager

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Get in touch

Whether you have questions or just want to explore options, we’re here.

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